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You work for an advertiser or agency with an upfront deal. What is the best way to reserve Google Preferred inventory?

You work for an advertiser or agency with an upfront deal. What is the best way to reserve Google Preferred inventory?

  • Through a third-party provider
  • AdWords
  • Through a Google representative
  • YouTube

Correct answer is:

  • Through a Google representative

Explanation: Reserve media: Google will set up your campaign and get it ready for launch. But keep in mind that it takes a village! Brands, media agencies, creative agencies, your Google team, etc. Be sure to check with your Google representative on roles and responsibilities for each party to ensure a smooth launch.

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