True of False: Advertisers can use call-to-action overlays (CTAs) for free. A) False B) True Correct answer is: B) True Explanation: Using CTA is absolutely free. But if someone click on the call-to-action overlay, advertiser has to pay for that click and publisher get a certain % of that amount that is being paid by advertiser.
With TrueView Video Discovery ads, advertisers can target: A) The Google Display Network (GDN). B) YouTube and the Google Display Network (GDN). C) All of the listed answers are incorrect. D) YouTube. Correct answer is: B) YouTube and the Google Display Network (GDN). Explanation: While video content for TrueView ads must be hosted on YouTube, TrueView […]
What’s needed for an advertiser to set up a video ad campaign? A) A budget for creating professional video ads B) A conversion rate of at least 5% on the Google Search Network C) A YouTube video D) A base AdWords budget in addition to pay-per-click costs The correct answer is: C) A YouTube video […]
An advertiser can: A) remarket video ads from the Google Search Network on the Google Display Network B) target viewers who are watching competitors’ ads on YouTube C) optimize remarketing by raising bids on topics or channels that generate the greatest ad response D) combine an AdWords remarketing list with a video remarketing list The […]
True or False: TrueView in-stream ads and TrueView in-display ads can be in the same AdWords for video campaign.
True or False: TrueView in-stream ads and TrueView in-display ads can be in the same AdWords for video campaign. A) False B) True The correct answer is: B) True Explanation: Yes, both formats can be in same campaign but in different ad groups. TrueView ad groups will each be assigned a format (either in-stream or in-display), […]
Call-to-action (CTA) overlays are compatible with: A) TrueView in-stream ads only B) TrueView in-display ads only C) TrueView in-display ads that are at least 30 seconds long D) any TrueView ad format The correct answer is: D) any TrueView ad format Explanation: CTA overlays are available for TrueView in-stream ads or in-display ads. Once someone clicks […]
TrueView Video Discovery ads run on which YouTube pages? A) Search only B) Home, watch, and search C) Home, watch, and subscriptions D) Watch only The correct answer is: B) Home, watch, and search Explanation: In-display ads appear in places like on YouTube search results, next to related videos, on the YouTube homepage, and on partner sites […]